About

Brand understanding meets ground-level experience.

Expernova brings creative planning, audience understanding and coordinated delivery to brand experiences.

Built around participation.

We plan and deliver on-ground experiences for consumers, business partners and communities. The right idea becomes more powerful when the location, people and operational detail work together.

From Kharghar, Navi Mumbai, our focus spans experiential activation, events, exhibitions, retail and outreach programmes. Scope and delivery are defined around each client’s brief.

Clarity for brand and procurement teams.

We start with the audience and business objective, develop the experience, coordinate production and field delivery, and track the measures agreed for the campaign.

Portfolio examples reflect our team’s experience across their careers. They demonstrate relevant thinking and execution without presenting every historical brand as a direct Expernova client.

Leadership

Leadership with experience on the ground.

Suyog Kulkarni, Business Head

Suyog Kulkarni

Business Head

A brand communications professional with a management degree and more than 11 years of experiential marketing experience. Suyog brings expertise in marketing management, market planning, integrated marketing and advertising research, with a particular understanding of rural audiences and activation across geographies.

Career experience includes HUL, ITC personal care, Axis Bank, Gulf Lubricants, Castrol, Heinz, Facebook, Asian Paints, Kansai Nerolac, Eureka Forbes, CavinKare, Western Union and Astral Pipes.

A clear path from brief to experience.

01

Understand

Define the audience, purpose and measures.

02

Create

Shape the idea and participant journey.

03

Execute

Coordinate production, logistics and field delivery.

04

Evaluate

Track agreed measures and capture learnings.

What should your audience experience?

Let’s start with your brand, your markets and your brief.

Discuss Your Brief ↗